BUSINESS IDEAS FOR EVERYONE BOOK INTERVIEW

NJABULO MDAKA, AUTHOR OF THREE BOOKS. SINCE TODAY WE’LL BE TALKING ABOUT ONE OF YOUR BOOKS BEING BUSINESS IDEAS FOR EVERYONE, WHAT ARE OTHER TWO BOOKS YOU HAVE PUBLISHED AND WHAT ARE THEY ABOUT?

”First of all, thank you so much for this interview Masego. My second book is titled: "9 ways your business can thrive in the midst of the coronavirus", which is self explanatory, but what I am trying to achieve with it is to raise an awareness on the part of the entrepreneur or business owner to be more concerned about the customer than the product or service they are selling. I believe that the more businesses focus on people (especially on the things that matter a lot to them like their health), the more trust and loyalty they create for themselves. At the end of the day, it is not the virus that will shut businesses down, it is how they (business owners) respond to it. This book gives them ideas on how to navigate these trying times and thrive while at it

Price: $1 on amazon.com”

INTERESTING. I ALSO UNDERSTAND THAT YOU’RE ALSO THE FOUNDER OF QAELO, A PLATFORM FOR COMMUNITY MEMBERS, IS IT A FREELANCING PLATFORM? IF SO HOW IS IT DIFFERENT FROM OTHER PLATFORMS LIKE UPWORK OR EVEN THE SOUTH AFRICAN PLATFORM BEING NOSWEAT?

”Qaelo.com pronounced “Kha-ye-lo” is a platform for community members, businesses, and government facilities to communicate with one another and transact. All profiles are free of charge and the platform is available globally. 

This means that you can bring your home business online and compete with major brands around you (it doesn’t matter what you produce). This means that you can create a profile for grandma’s corner shop or uncle Charlie’s barbershop and have them reach their customers online without having to build websites and worry about physical marketing.

Visit www.qaelo.com to create your profile. The mobile App launches soon, and you can subscribe to my newsletter on njabulomdaka.com so that I let you know when it’s out.”

GREAT, SO BACK TO OUR MAIN TOPIC, IT’S STATED THAT THE BOOK HAS 480 BUSINESS IDEAS AND NOT ONLY THAT BUT ALSO ACCOMPANIED BY STRATEGIES OF EXECUTING THEM, WHAT A GOLDEN BOOK! HOW LONG DID IT TAKE YOU TO COMPILE ALL OF THESE BUSINESS IDEAS?

”So, in total the book has 630 business ideas, and it was a 3-year long project. More than the business ideas, I also share some valuable strategies on how Africa can be united to support the growth of small businesses and trade on the continent.”

THE BOOK ALSO COVERS A LIST OF PEOPLE YOU NEED TO FOLLOW WHICH I FIND EXTREMELY RESOURCEFUL AS VISUAL AND REALISTIC MOTIVATION, WHAT CAN YOU SAY ABOUT THE IMPORTANCE OF MENTORSHIP AND HOW ONE CAN APPROACH SOMEONE WITH BETTER KNOWLEDGE IN A CERTAIN FIELD FOR MENTORSHIP?

”The easiest thing in the world is to be mentored by someone with better knowledge, I kid you not. How? Buy his or her book, listen to their interviews, watch their YouTube videos, etc. We're busy looking for mentorship, but we don't even read books, I think that's crazy. So many successful people have taken their time to teach us how to get to where they are and how to avoid the mistakes they made, and I think we should use that as our first step to mentorship. Look at DJ Sbu, Mam Basetsana Khumalo, Bhut' Vusi Thembekwayo, Mr Bonang Mohale, Mr Mteto Nyati, and the queen of all queens Bonang Matheba; these are heavy breathing entrepreneurs who have released content after content about their lives so that we can learn from them. The only time that you need to approach a person for mentorship is when you have a running business related to their field of influence and both you and the business are looking for super growth. This can be done by visiting their offices to present yourself for mentorship. If they are interested in you or your journey, they will take you in, but don't be offended if they don't because their plates get to be too full most times. My advice to most entrepreneurs is to consume content from VALUETAINMENT, it's the best YouTube channel for entrepreneurs in the world. I've been learning from Pat for some four years now and my understanding of business has really elevated.”

REGARDING OUR LOCKDOWN DUE TO THE COVID-19, I LOVE HOW THIS BOOK ALSO COVER 50+ BUSINESS IDEAS OF FREELANCING WHICH IS A SOURCE OF INCOME ANYONE CAN DIVE INTO SINCE IT’S A DIGITAL BUSINESS, BUT FOR SOMEONE WHO IS A BEGINNER, KNOWLEDGE IS REQUIRED FOR SUCCESS, DOES THE BOOK ALSO COVERS THIS?

”The book relates to freelancing options that can be done through qaelo.com. So, people can use my platform to freelance in their local communities and the freelancing work is mostly skills-based (like being a Qaelo freelance chef(cooking) or a Qaelo hairdresser), others are talent-based (such as being a Qaelo musical instrument coach) and others are general (such as being a Qaelo babysitter or Qaelo dog walker). So, they are based on what you can do best as a person, but I do encourage people to equip themselves with more skills and knowledge to better serve their communities.”

SO COMING TO THE MOST IMPORTANT QUESTION OF THEM ALL, WHERE CAN WE GET THIS GOLDEN BOOK?

”You can get this book: "Business Ideas for Everyone!" on both amazon.com as an e-book for $10 and paperback for $25... Here's the link: CLICK HERE  . Or you can get it directly from me for R350. I'll sign and send your copy to your nearest Pep store. Because of this coronavirus, please expect some delays on the side of the printer. I also already have people on the waiting list and unfortunately you have to join them. Send me an email on books@njabulomdaka.com and I'll respond with what I need from you.”

& there you have it. What a definition of a golden book! The Covid 19 is a loud siren saying ”Get another stream of income”, the book provides ideas you can execute and make success of. The eBook is a way to start, also keep up with the Gentleman on social media platforms (Instagram: @njabulomdaka, Twitter: @njabulomdaka)
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